Likes. Selfies. Swiping left. Right. Then left again. Technology is great, but when it comes to love, it can get on the way. So for Valentine’s Day, we invited people to have a break from their screens. We created short animations dramatizing our point, with films specially crafted for Facebook and Instagram.
Selected moments from the films also became GIFs and short clips for the brand to use on their social channels around the world.